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April 2014
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Understanding Social Mobility – Please Complete the Survey!

Posted by: Alex Linley, CEO, Capp


Here’s the background to our Understanding Social Mobility survey – now live at -


Social mobility has been and continues to be a hot topic in the media – and rightly so. Our perspective from strengths is that it should be our talent, capability and potential that defines us, not just where we have come from and what we have experienced.


Empowering social mobility is one of the five premises of the Jobmi Manifesto, and a key part of what we are aiming to achieve through Jobmi, the employability and recruitment platform.


Almost everything that is known about social mobility today is at the level of the group or social class. This isn’t surprising, since this is the level of analysis that is used to inform policy and government decisions – and this is why a lot of the research is conducted.


But this isn’t the whole picture – far from it.


As all of us will know, there are much more powerful and inspiring stories to be told about social mobility at the individual level. And yet – so much less is known and understood about individual social mobility.


This is where our research in support of the Jobmi Manifesto comes in.


We have designed the Understanding Social Mobility survey in order to explore social mobility at the level of the individual. This is the first stage in a major, ongoing project that aims to redefine what is known about individual social mobility and about how we empower social mobility for individual people.


Please lend your support by completing the Understanding Social Mobility survey. And if you really want to help, please encourage your friends and family to complete it as well. The survey is available here –



We’re looking for a wide and diverse sample across a range of demographics, so the survey is open to anyone of any age (above 16 years) and from any background.


As a thank you, there is a prize draw with a first prize of tickets for two people for the Eurostar to Paris, and two further prizes of £100 in shopping vouchers.


Thank you for helping us in understanding social mobility, and especially the drivers of social mobility at the individual level. Please complete the survey at



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