Capp’s five-step approach to strengths-based recruitment

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September 2013
« Aug   Oct »

Strengths: What They Can Do For You

Posted by: Helen Dovey



We talk a lot about playing to our strengths; using strengths to achieve our goals and delegating on the basis of strengths.


However, the reality for many professionals is simply working longer and harder to shift an ever increasing workload.


How many of us actually make a conscious, deliberate decision to use our strengths?


We should do because the evidence of the benefits for doing so is quite remarkable.


At Capp we love data. We have collected data from over 1,200 people and have found that increased strengths use is associated with the following outcomes:


-        Resilience – our ability to take hardships in our stride

-        Engagement – our passion for what we do

-        Vitality – that feeling of being alive and energised at work

-         Mindfulness – our ability to focus on the present and not get lost amidst the stress

-        Grit – our ability to dig our heels in and keep persisting


Taken together, this is a powerful combination for anyone faced with a demanding workload.


Rather than just make the to-do list or project plan – take 5 minutes to think about how you’re going to achieve this. Which of your strengths will maximise your chances of getting this done and at the same time, increase your opportunity to experience the above benefits?


So there’s a lot in it for the individual – what about for the business?


Research shows the individual outcomes themselves are in turn linked to desirable organisational benefits. To name a few, productivity and profitability – that is, the bottom line where it really counts. Therefore, enabling employees to use their strengths more may not only increase positive individual outcomes but in turn impact other valuable organisational drivers.


What should your next steps be?


First, know your strengths. Our research was conducted using our online strengths assessment tool Realise2. Measuring the three dimensions of performance, energy and use across 60 strengths identifies for the individual whether these attributes are realised or unrealised strengths; learned behaviours or weaknesses.


Second, ask yourself: how am I using my realised or unrealised strengths to achieve my goals? Where can you up your strength use?


It’s worth taking the time to reflect. With the run up to the close of the year hotting up, why not work a bit smarter rather than harder?


To read our research on the benefits of strengths use, please see my recent article here in The British Psychological Society (BPS) Assessment & Development Matters, Vol 5 (No 3) Autumn 2013.  Realising our Strengths: Relationships between strengths use and positive psychological characteristics.


To find out more about how we can help you find the right talent:


Call +44 (0) 2476 323 363





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